Shelton Steele and Joe Balcken open urban cabin campground in Asheville, North Carolina, during COVID with 16 tiny A-frame cabins in 2022

Shelton Steele and Joe Balcken defied pandemic odds, surpassing financial projections with their urban cabin campground in Asheville. Insight from Morgan Stanley reveals half of Fortune 500 companies thrived during downturns.

Sources:
Business Insider
Updated 2h ago
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The Headline

Navigating Uncertainty: Financial Insights for Entrepreneurs

Key Facts
  • Successful businesses often emerge during recessions, demonstrating resilience and strategic planning due to economic stress.Business Insider
Background Context

Business Foundations: Opportunities Born from Adversity

# of tiny A-frame cabins built
16 cabins
Business Insider
Opening year of the campground
2022
Business Insider
% of Fortune 500 companies founded during economic downturns
50%
Business Insider
Key Facts
  • Shelton Steele and Joe Balcken opened an urban cabin campground in Asheville, North Carolina, during COVID, despite concerns about the pandemic's impact on business.Business Insider
  • 16 tiny A-frame cabins were constructed for the campground, which opened in 2022, and they surpassed their initial financial projections quickly.
  • According to Morgan Stanley, nearly half of Fortune 500 companies were established during economic downturns, including notable examples like American Airlines and Airbnb.Business Insider
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