Fast Fashion's Environmental Impact: Industry Challenges and Consumer Responsibility
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- Fast fashion industry valued at $150.82 billion, led by ZARA and Shein.
- Fashion is the second-most damaging industry after oil, says Deborah Young.
- Transitioning to sustainable practices is costly, hindering industry-wide adoption.
- Average American family spends $1700 on clothing, discarding 68 pounds annually.
- Brands are investing in sustainability, but luxury brands also engage in harmful practices.
- Greenwashing is prevalent, with brands like H&M accused of misleading claims.
- Change is possible if consumers demand quality over quantity and stricter regulations.
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