Optus gains 238,000 new mobile subscribers in financial year ending March 2025

Under CEO Stephen Rue, Optus is recovering strongly with significant subscriber growth despite recent challenges. The company embraces AI for efficiency while emphasizing human decision-making and rebuilding community trust.

Sources:
The Guardian
Updated 1h ago
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Sources: The Guardian
Optus reported a significant gain of 238,000 new mobile subscribers in the financial year ending March 31, 2025, including 52,000 postpaid plan customers, indicating a steady return of customers to the telecommunications provider.

New CEO Stephen Rue highlighted the increasing role of artificial intelligence (AI) in the company's future operations but stressed that human decision-making remains essential. "While AI would find efficiencies in the company, humans would always have a role," Rue said.

Since taking the helm, Rue has focused on strengthening governance, risk management, and rebuilding community trust, key areas following previous challenges faced by Optus.

"On top of AI, there’s clearly decisions that would need to be taken by humans," Rue added, underscoring the balance between technology and human oversight.

The subscriber growth reflects a positive trend for Optus as it recovers market share and customer confidence.

Key quotes:
"Customers have slowly returned to Optus, with the company adding 238,000 new mobile subscribers, including 52,000 on postpaid plans."
"Artificial intelligence will play a significant role in the future of telecommunications, but humans will remain central to the company."
"My focus has been examining the company’s governance, risk management and how to rebuild trust in the community."
Sources: The Guardian
Optus added 238,000 new mobile subscribers, including 52,000 postpaid, in the financial year ending March 31, 2025, signaling a customer return. CEO Stephen Rue emphasized AI's growing role alongside human decision-making while focusing on governance and rebuilding community trust.
Section 1 background
Artificial intelligence will play a significant role in the future of telecommunications, but humans will remain central to the company.
Stephen Rue
CEO of Optus
While AI would find efficiencies in the company, humans would always have a role. On top of AI, theres clearly decisions that would need to be taken by humans.
Stephen Rue
CEO of Optus
The Guardian
Key Facts
  • Stephen Rue was appointed as the new CEO of Optus, focusing on governance, risk management, and rebuilding community trust.The Guardian
  • Optus added 238,000 new mobile subscribers in the financial year ending 31 March 2025, including 52,000 on postpaid plans.The Guardian
  • AI integration is expected to bring efficiencies to Optus, but human decision-making remains central to the companys operations.The Guardian
Key Stats at a Glance
Number of new mobile subscribers added by Optus
238000 subscribers
The Guardian
Number of new postpaid mobile subscribers added by Optus
52000 subscribers
The Guardian
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