Apple's first smart glasses are set for a late 2027 launch, facing delays due to resource allocation and technology concerns. The device, internally named N50, will connect directly to iPhones, prioritize comfort with a weight under 50 grams, and feature two cameras.
Apple is aiming for design diversity with multiple frame styles and colors, including options for prescription lenses.
Current estimates suggest pricing will range from $299 to $499, depending on features. Analyst Ming-Chi Kuo predicts first-year sales of 3–5 million units if the launch aligns as planned.
While the glasses will have built-in cameras for capturing photos and videos,
they won't feature in-lens augmented reality displays initially, differing from competitors like Meta's Ray-Bans. Over time, Apple envisions incorporating augmented reality technologies, evolving health functionality for users.
Additionally, the company's future plans include a lighter Vision Pro successor dubbed Vision Air, expected to hit the market between late 2028 and 2029. This longer timeframe reflects Apple's cautious approach to both hardware development and ensuring cutting-edge visual AI technology.
In a broader market context, industry insights suggest Apple is strategically positioning itself in a growing eyewear category that targets both functional and fashionable users worldwide.
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Apple is aiming for a late 2027 launch of its long-awaited smart glasses after various development delays. The glasses will serve as an iPhone companion and could retail between $299 to $499. A slimmer model, the Vision Air, is projected for release by 2029.
