Sweep raises $22.5M Series B led by Insight Partners to embed AI in GTM systems

Sweep, an Israeli startup founded in 2021 by Ido Gaver and Eran Kirshenboim, has raised $22.5 million in a Series B funding round led by Insight Partners, with participation from Bessemer Venture Partners.

The company builds what it calls an "agentic workspace" designed to embed AI into go-to-market (GTM) operations, powering self-evolving GTM systems for clients such as Brex and SailPoint.

Unlike traditional software that only surfaces issues, Sweep's platform recommends or implements changes, generates documentation, and provides contextual support to users, aiming to optimize GTM workflows dynamically.

Founders Gaver and Kirshenboim, known for launching Flok (acquired by Wix), created Sweep to address gaps they experienced firsthand in GTM operations.

"Sweep’s software doesn’t just surface issues in real time, it recommends or implements changes, generates documentation, and provides contextual support to users," highlighting its advanced AI capabilities.

The fresh capital injection will help Sweep accelerate development and expand adoption of its AI-powered GTM systems, positioning it as a key player in transforming sales and marketing operations.

"Sweep, that builds what it calls an ‘agentic workspace’ for go-to-market operations, announced a $22.5 million Series B funding round led by Insight Partners, with participation from Bessemer Venture Partners," signaling strong investor confidence in its vision.

With this funding, Sweep aims to further embed AI into GTM systems, enabling companies to automate and evolve their sales and marketing processes more effectively.

Sweep, an Israeli startup building an "agentic workspace" for go-to-market operations, raised $22.5 million in a Series B round led by Insight Partners with Bessemer Venture Partners. The funding will advance its AI-powered self-evolving GTM systems used by companies like Brex and SailPoint.