Generative AI Emerges as Top Priority for Travel Tech Sector in 2025 Amid Challenges
Analyzed 2 sources • 0m ago- A report by Amadeus identifies Generative AI as a top priority for 2025.
- 46% of industry leaders emphasize its importance, rising to 61% in Asia-Pacific.
- Challenges include data security (35%) and lack of expertise (34%).
- Current use cases include digital assistance during booking (53%).
- Only 41% of companies have the budget for Gen AI implementation.
- 87% are open to collaborating with third-party vendors.
- Sylvain Roy stated, 'This technology could revolutionize every aspect of travel.'
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