David SeymourChristopher LuxonWinston PetersNew Zealand FirstActTikTokInstagramSnapchatFacebook

New Zealand plans social media ban for under-16s; platforms face fines up to 10% of global revenue as coalition partners oppose bill

New Zealand plans to introduce a bill banning social media use for under-16s, requiring platforms like TikTok and Instagram to verify users' ages. Non-compliance could result in fines up to 10% of global revenue. However, coalition partners oppose the bill, raising concerns about its effectiveness.

BBC BBC24 August 2026 · 15:19 UTC
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New Zealand is set to introduce a bill aimed at banning social media use for those under 16, with Prime Minister Christopher Luxon highlighting the dangers of social media, including exposure to harmful content and negative impacts on mental health and education.2

The Online Safety Bill mandates that platforms like TikTok, Instagram, and Facebook implement measures to verify users' ages, potentially facing fines of up to 10% of their global revenue for non-compliance. Luxon stated, “We have protections to keep children safe in the real world and we need them in the virtual world too.”

Despite these intentions, the bill faces opposition from coalition partners, including the Act party and New Zealand First, who question its feasibility. David Seymour, leader of Act, remarked that the ban would not work, while Winston Peters of NZF expressed concerns about the legislation's implications for freedom of expression.67

This proposed ban follows similar initiatives in Australia, where enforcement has proven challenging, and comes as other countries like the UK and Greece consider similar restrictions. Earlier this month, France's top court rejected a similar ban, citing infringements on freedom of expression.

Key Insight
“The Online Safety Bill would require platforms like TikTok and Instagram to use facial age estimation and digital identity checks, with no penalties for children or parents. However, coalition partners Act and New Zealand First oppose it, with Winston Peters calling it a 'colossal failure' and warning of a 'slippery slope'.”
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“New Zealand is to introduce a bill seeking to ban under-16s from using social media.”
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