Sources: 
Netflix is set to debut
House of Streams on June 18, a reality competition series featuring eight popular Twitch streamers battling for a prize of
1 Bitcoin, valued at over $104,000.
The show, licensed for the UK and Ireland and produced by the Malta Film Commission, brings together contestants with a combined following of four million, highlighting the growing influence of streaming personalities.
Creator Mark Holland explained the choice of a cryptocurrency prize, stating,
"the final reward couldn’t have been a simple cash prize or a trip to the Maldives." This reflects the show's innovative approach to rewards, aligning with the digital culture of its participants.
Netflix’s interest in crypto-themed content is not new; the platform previously released documentaries like
Trust No One: The Hunt for the Crypto King, which explored the collapse of crypto exchange QuadrigaCX.
House of Streams combines the competitive energy of Twitch streaming with the rising popularity of cryptocurrency, offering viewers a unique blend of entertainment and digital finance.
As the series premieres, it underscores Netflix’s strategy to tap into niche digital communities and emerging trends, potentially setting a precedent for future reality shows with crypto incentives.
Sources: Netflix’s new reality series, House of Streams, premieres June 18, featuring eight Twitch streamers competing in challenges for a $104,000 Bitcoin prize. The UK and Ireland-licensed show, produced by the Malta Film Commission, highlights the growing intersection of streaming culture and cryptocurrency rewards.
