- The official trailer for Avengers: Doomsday was released and garnered 503 million views in 24 hours, making it the second biggest launch ever.
- Disney and Marvel Studios kicked off the Avengers: Doomsday marketing last December with the launch of four teaser trailers.
- The official trailer launched on July 20, ahead of Marvel’s Comic-Con presentation where the latest Avengers tentpole is expected to have a major presence.
- Anticipation for Avengers: Doomsday is stratospheric as it is the MCU’s first major superhero mashup since 2019’s Avengers: Endgame.
- The trailer teased an epic battle as the Avengers and X-Men take on the villainous Doctor Doom.
- Disney put select tickets on sale tied to the trailer launch, generating $16.5 million after the first day of availability.
- Showtimes for premium formats on Dec. 17 and Dec. 18 are already largely sold out, with exhibitors reportedly adding more screenings for Christmas Day and beyond.
- Pre-sales for Doomsday are twice as high as the first-day figures for Deadpool & Wolverine, which launched to $211 million.
- Avengers: Doomsday is the 39th installment in the MCU and is expected to be one of the biggest movies of the year.
Marvel Studios' 'Avengers: Doomsday' trailer launched on July 20, generating 503 million views in its first 24 hours, making it the second-largest trailer debut in history, just behind 'Spider-Man: Brand New Day' with 719 million views.123456910
This trailer is also Disney's most-viewed ever, surpassing the 'Deadpool & Wolverine' Super Bowl teaser, which had 365 million views. The anticipation for 'Doomsday,' set to release on December 18, is immense, as it marks the MCU's first major superhero mashup since 'Avengers: Endgame' in 2019.7
The trailer hints at an epic showdown featuring iconic characters like Chris Evans as Captain America, Chris Hemsworth as Thor, and Robert Downey Jr. as Doctor Doom. Following the trailer's release, Disney began selling tickets, generating $16.5 million on the first day. Premium format showtimes for December 17 and 18 are nearly sold out, prompting studios to add more screenings for Christmas Day and beyond.8
Pre-sales for 'Doomsday' are reportedly twice as high as those for 'Deadpool & Wolverine', which opened to $211 million. As the 39th installment in the MCU, 'Doomsday' is expected to be one of the year's biggest films, alongside 'Spider-Man: Brand New Day'.
“The trailer also set a Disney record, surpassing the studio's previous high of 365 million views for Deadpool & Wolverine's Super Bowl teaser. Ticket pre-sales brought in $16.5 million on the first day, with premium showings already sold out for opening weekend.”
Variety
