Iran's 'survival economy' emerges as families sell hair, clothes and rent laptops to get by amid war-driven financial crisis.
Donald TrumpIranian news agency ILNAILNA

Iran's 'survival economy' emerges as families sell hair, clothes and rent laptops to get by amid war-driven financial crisis.

As the West Asia war continues, Iranian families are resorting to extreme measures to survive, selling personal items like hair and laptops, and renting belongings to cope with a financial crisis marked by soaring inflation rates of 66% and 87.9% year-on-year, according to ILNA.

News18 News18+1 source4 August 2026 · 14:56 UTC
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Amid a relentless financial crisis driven by the ongoing West Asia war, Iranian families are adapting by creating a 'survival economy.'2368

Reports indicate that families are selling personal items such as natural hair, used perfume bottles, and second-hand clothes, while also renting out laptops for short-term use.4

ILNA has highlighted this trend, noting that some sellers are bundling low-value items to attract buyers.

Annual inflation has reached 66% as of late July, with year-on-year inflation at 87.9%, forcing households to rethink their spending habits.5

Families are cutting back on essentials, delaying purchases, and increasingly opting to rent rather than own items.

As the war drags on, the financial strain is evident, with rising food costs and shrinking purchasing power pushing families into desperate measures.7

Online classified platforms are seeing a surge in listings for used items, reflecting a significant shift in consumer behavior.

In this climate, laptops have transitioned from a luxury to a necessity, often rented for work or online classes, illustrating a broader change in how people view ownership.

As families navigate this crisis, the concept of ownership is evolving, with many prioritizing immediate access over long-term possession.

Key Insight
“ILNA, citing Iran's Statistical Center, reported annual inflation at 66% for the Iranian month ending in late July, with year-on-year inflation at 87.9%. The agency also said laptops are increasingly rented for office work and online classes, reflecting a shift from ownership to short-term use.”
CuriousCats studied:
1
News18News18
“The West Asia War has led to inflation in Iran.”
News18 →
2
NDTV
“As the war between Iran and the United States (US) enters its sixth month, Iranian families are being pushed into an increasingly desperate search for cash.”
NDTV →
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