- GTA 6 could generate an astonishing $1 billion in pre-order revenue in an hour, according to an analyst.
- Shares will be available to pre-order on June 25th, in just five days.
- This pre-order success could mean the game would sell 12-14 million copies in under an hour.
- GTA V did a billion in three days, but GTA 6 is expected to achieve this in an hour.
- Investment bank Piper Sandler predicts that GTA 6 could sell more than 46 million copies on its first day of release.
- If accurate, those sales could generate roughly $3 billion in launch-day revenue, making it the largest entertainment launch of all time.
- With a rumoured development budget of between $1-1.5 billion, parent company Take-Two Interactive has large stakes for this launch.
GTA 6 is poised for a monumental launch, with analysts estimating it could generate $1 billion in pre-order revenue within just an hour of availability on June 25th.1
According to industry expert Henderson, this rapid revenue generation would mean the game could sell 12-14 million copies in pre-orders in under an hour.3
Investment bank Piper Sandler has projected that GTA 6 could sell more than 46 million copies on its first day, potentially generating around $3 billion in launch-day revenue. This would make it the largest entertainment launch of all time, easily surpassing the previous records set by GTA V, which achieved a billion dollars in sales over three days.456
The stakes are high for parent company Take-Two Interactive, which has reportedly invested between $1-1.5 billion in the game's development. The success of this launch is critical for the company, as it aims to capitalize on the immense popularity of the franchise.7
If these predictions hold true, GTA 6 could redefine the gaming industry's financial landscape, setting new benchmarks for future releases.
“Analysts predict that GTA 6 could generate an astonishing $1 billion in pre-order revenue within just one hour. This would significantly surpass the previous record set by GTA V, which achieved a billion in three days.”
RockstarINTEL