- GTA 6 could earn over $3 billion in its first week and up to $5 billion during its launch week, according to analysts at Newzoo.
- The game has already generated $260 million in global pre-orders, despite being roughly five months away from release.
- GTA 5 made $1.15 billion in its first week, highlighting the potential for GTA 6 to surpass this milestone.
- Newzoo estimates that GTA 6 could generate between $3.25 billion and $5.2 billion in revenue during its opening week.
Grand Theft Auto VI is poised to become the biggest entertainment launch in history, with analysts from Newzoo estimating revenues between $3.25 billion and $5.2 billion during its opening week.4
The game has already amassed $260 million in global pre-orders, despite being roughly five months away from release.2
Digital pre-orders alone reached about $180 million across the United States and major European markets by late June.
If these projections hold, *GTA 6* would comfortably eclipse the debut of *GTA V*, which generated $800 million within its first 24 hours and crossed $1 billion in three days, ultimately earning $1.15 billion in its first five days.13
Several factors contribute to this optimistic outlook. The new title carries an $80 price tag, higher than the industry standard of $70, which boosts revenue per copy. Additionally, there is significantly stronger consumer demand after a 13-year wait for the next installment in the franchise.
*GTA V* remains the best-selling premium game in history, with over 230 million copies sold worldwide, setting a high bar for its successor.
“Pre-orders for GTA 6 have already reached $260 million globally, despite the game being months from release. The $80 price tag, above the standard $70, is expected to boost revenue per copy compared to GTA V's $1.15 billion first week.”
