- GoPro announced a definitive merger with Starman Optical, a private photonics company, and expansion into AI data center and defense markets.
- Following the announcement, GoPro shares closed up 40%.
- As part of the deal, shareholders will receive a $285 million cash payment, or $1.14 per share, and the stock will remain listed on the Nasdaq.
- GoPro has struggled since going public in 2014 at $38 a share, trading at penny stock levels until recently.
- Private equity firm BlackRock disclosed a 6.4% stake earlier this summer.
- Youtuber Markiplier recently acquired a massive 8.5% stake in GoPro, according to a July 13 filing.
- GoPro CEO Nicholas Woodman stated the merger will enable growth across consumer, commercial, and defense markets as a leading American imaging and optical solutions company, addressing national security areas.
- The company said its $92 million debt will be repaid at deal closing, and it will continue to support existing consumer products and its subscription and cloud platform while investing in growth.
GoPro's merger with Starman Optical marks a significant shift for the action camera maker as it ventures into the AI data center and defense markets. CEO Nicholas Woodman stated, "We expect this merger to enable GoPro to grow across consumer, commercial and defense markets as a leading American imaging and optical solutions company, addressing important areas of national security related to cameras, optics and AI infrastructure."12310
The merger, announced on Tuesday, will provide shareholders with a $285 million cash payment, equating to $1.14 per share, while ensuring that GoPro remains listed on the Nasdaq. Following the announcement, GoPro's shares surged 40%, reflecting investor optimism about the company's new direction.5
This strategic move comes as GoPro has struggled since its IPO in 2014, where shares debuted at $38 but have since traded at lower levels. The company also plans to repay its $92 million debt upon closing the deal, while continuing to support its existing consumer products and subscription services.611

The merger is expected to position GoPro favorably in the defense sector, which has seen increasing demand for advanced imaging and optical solutions. As the company pivots towards these new markets, it aims to leverage its expertise in imaging technology to address national security needs.
With this merger, GoPro is not only looking to enhance its product offerings but also to regain investor confidence and stabilize its market position amidst a competitive landscape.
“Shareholders will receive a $285 million cash payment, or $1.14 per share, and the stock will remain listed on the Nasdaq. Youtuber Markiplier, who acquired an 8.5% stake, and BlackRock with a 6.4% stake, are among the biggest beneficiaries.”
