- Garmin has launched the CIRQA Smart Band, a screenless fitness tracker priced at $258, directly challenging Whoop.
- The CIRQA Smart Band tracks advanced fitness and wellness features without requiring a subscription.
- This device offers up to 10 days of battery life and provides around-the-clock health and fitness monitoring.
- The CIRQA Smart Band allows users to track metrics such as wrist-based heart rate, Body Battery™ energy monitoring, and Pulse Ox.
Garmin has introduced the CIRQA Smart Band, a screenless fitness tracker priced at $258, designed to compete with subscription-based models like Whoop. This device tracks over 80 activities and provides comprehensive health metrics without requiring a subscription, appealing to users who prefer a one-time purchase.124
The CIRQA Smart Band features a 10-day battery life and offers continuous monitoring of health metrics such as wrist-based heart rate, Body Battery™ energy levels, Pulse Ox, and skin temperature. Users can access their data through the Garmin Connect™ app, allowing for real-time tracking and insights into their fitness journey.
According to Susan Lyman, Garmin's Vice President of Consumer Sales and Marketing, “We purposefully created CIRQA Smart Band for those who are passionate about staying healthy and active.” The device's inconspicuous design minimizes distractions, making it suitable for all-day wear, and it can be worn as a wristband or arm band.
Unlike competitors, Garmin's offering does not require a subscription, which has become a common model in the fitness tracking industry. This positions the CIRQA Smart Band as a cost-effective alternative for consumers looking to monitor their health without ongoing fees. The device is available now, with a suggested retail price of $199.99.
“The band offers up to 10 days of battery life and tracks heart rate, sleep, stress, and Body Battery energy via Garmin Connect. It can be worn on the wrist or as an arm band and is available in several colors, including Citron Gray and French Gray.”
