- Bruno Milano, a Noida-based D2C watch brand, has raised Rs 7.5 crore in a funding round led by Sauce VC.
- The startup offers quartz and chronograph watches, with collections including Vittorio Chrono, Ambrosiana Chic, and Duomo Heritage, as well as customised corporate gifting.
- Jain said, "The customer has already caught up with global design, whether they are in a metro or a tier 2 or tier 3 town. We believed the category had not, and set out to build a global design-first brand that closed that gap, at a price which was fair for India."
- Bruno Milano draws on more than 30 years of experience in watch design and manufacturing, while Agarwal has more than 20 years of experience in the sector.
D2C watch brand Bruno Milano has raised Rs 7.5 crore in a funding round led by Sauce VC, with participation from Titan Capital and notable investors including Unacademy co-founder Roman Saini and Info Edge Ventures partner Kitty Agarwal.14
The Noida-based startup aims to utilize the fresh capital to expand its market presence across India, accelerate the rollout of new watch collections, and enhance availability on major and quick-commerce platforms. Founded in 2024 by Rachit Jain and Saurabh Agarwal, Bruno Milano designs watches sold through its website and e-commerce marketplaces, with prices ranging from Rs 2,000 to Rs 5,000.3
Bruno Milano offers a variety of watches, including quartz and chronograph models, with collections like Vittorio Chrono, Ambrosiana Chic, and Duomo Heritage, as well as customized corporate gifting options. Jain stated, “The customer has already caught up with global design, whether they are in a metro or a tier 2 or tier 3 town. We believed the category had not, and set out to build a global design-first brand that closed that gap, at a price which was fair for India.”2
The startup leverages over 30 years of experience in watch design and manufacturing, with Agarwal contributing more than 20 years of experience in the sector.
“The Noida-based startup will use the capital to accelerate new watch collections and strengthen availability on major and quick-commerce platforms. Founder Jain said the brand aims to close the gap between global design and Indian pricing, drawing on over 30 years of industry experience.”
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