- Under proposed laws announced by the government, social media users would be given a choice to opt out of algorithms, allowing more control over their feeds.
- Platforms would be required to notify new and existing users offering a choice over their default feed, with options for personalized algorithmic content or content from followed friends and creators.
- Digital services including online games, apps, and AI chatbots would also be required to protect children from design features with negative behavioral impacts, such as addictive features and those affecting self-esteem.
Australia's government is set to introduce legislation that empowers social media users by allowing them to opt out of algorithm-driven feeds. Announced on Tuesday, the proposed laws aim to enhance user control over content visibility and protect children from harmful online material.4
Prime Minister Albanese stated, “We’ll require social media platforms to provide user empowerment tools that give people over the age of 16 genuine and enduring choice about what they see in their feeds.” This initiative follows Australia’s previous legislation that banned children under 16 from holding accounts on major platforms like Instagram.
The new laws will require social media platforms to notify users about their feed options, allowing them to choose between personalized algorithmic content or posts from friends and creators they follow. “It gives users choice and it will hold the big tech companies responsible for inaction,” Albanese added, emphasizing the accountability of tech companies.
The proposed Digital Duty of Care legislation includes strict penalties for non-compliance, with fines potentially reaching AU$109.2 million ($78.6 million). Additionally, digital services, including online games and apps, will be mandated to protect children from harmful design features that could negatively impact their behavior and self-esteem.
This legislative move marks a significant step towards enhancing online safety and user autonomy in Australia.
“The proposed laws would also require digital services like online games, apps, and AI chatbots to protect children from addictive features and those affecting self-esteem. Users could choose between personalized algorithmic content or posts from followed friends and creators.”










