Sources: 
Google's application to register the trademark
"Gemini" for its generative AI platform has encountered a significant hurdle in India. The trademark registry has raised objections based on the existing
"Gemini TV" trademarks owned by
Sun TV, which operates various regional entertainment and news channels.
The
trademark registration process involves several steps, including filing an application under relevant classes and examination by the Registry. Objections can arise under
Section 9 for generic or non-distinctive marks or
Section 11 for likelihood of confusion with prior marks. In this case, the Registry's objection is rooted in the potential for confusion with the established
"Gemini TV" brand.
This incident is part of a broader trend where major tech companies face challenges in trademark registrations. For instance,
OpenAI has faced opposition for its
ChatGPT trademark from a Bengaluru-based startup, while
Elon Musk's X encountered a refusal for the
"Grok" trademark due to an existing mark.
As the tech landscape evolves, the implications of these trademark disputes could affect branding strategies and market positioning for companies like Google.
Google's attempt to register the trademark "Gemini" for its AI platform in India has been challenged due to existing trademarks held by Sun TV for "Gemini TV," highlighting ongoing trademark disputes in the tech industry.